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Importance of a Web Content Writer For Google Penguin Algorithm

Google Penguin is fishing for websites containing content generated by software or spinning techniques, and those whose links come predominantly from one or two sources. Many web pages are being delisted, and some businesses are being ruined because of this. What is this algorithm update, and what is the importance of a web content writer in this respect?
Web Spam and Unacceptable Tactics
Google claims the update to be a natural extension of the Panda update of February 2011, and another step forward in combating web spam. It appears that Google's spam analysis has included statistical analysis of the vocabulary used by spammers employing Gmail. Many web pages containing that vocabulary have suffered under Penguin.
Fundamentally, the Google Penguin algorithm update tackles web pages that are being promoted using unacceptable SEO techniques. Such methods include linking from link farms, purchasing backlinks, hidden text, keyword stuffing, certain internal lining strategies, poor use of canonical relationships, the use of software to generate content and more.
A Web Content Writer and Originality
It is now more important than ever that your website content and articles are original and written naturally by a web content writer that understands the terms of the Google Penguin and Panda algorithm updates. If Google intends improving the experience of its visitors searching for information, then multiple listings differing only by several synonym changes will be targeted - as, in fact, they are - and natural manually generated original web content will be rewarded.
Whether your website content is in the form of a web page or an article published on article directories, it is even more important now that it is created manually and not by software, and that you use a web content writer experience in that type of work. Scraped articles are being hunted down by the Google algorithms, particularly those which are generated from snippets of other content published online or spun by changing individual words.
Many will deny this of course, although I prefer to believe Google than those that create a market for such software.
Google Penguin and Backlink Diversity
A significant part of the focus of Google Penguin appears to be on a lack of diversity in backlink sources. If all your backlinks are from EzineArticles, for example, then your site may suffer. It is important to have as many backlinks as possible, but these should be from a diverse range of sources and also include diverse anchor text.
Do not use the same anchor text in all your articles, and also vary the landing pages. This has generally always been the case, but the Penguin algorithm update has focused Googlebot's attention on this aspect of linking strategy.
Experience and Professionalism Count
By using an experienced web content writer or article ghostwriter, your content will not only be original and non-duplicate, but will also be optimized correctly for the relevant keywords. As always with Google, write manually and naturally and you will be fine.
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